MOGUDiscover your style.
Discover fashion, personal style and live shopping.
Discover MOGU ↗ (opens in a new tab)
MOGU BUSINESSES
— Discover our products
MOGU
Content. Creators. Connection.
Content marketing, creator collaborations and live commerce on Xiaohongshu.
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WeShop CanvasSpace for your next idea.
An AI creative workspace for your next idea.
Open WeShop Canvas ↗ (opens in a new tab)
SharkbayBuild together.
A multi-agent coding workbench for macOS.
Explore Sharkbay ↗ (opens in a new tab)
MemexLife, remembered.
An open-source, local-first AI journal for your everyday life.
Explore Memex ↗ (opens in a new tab)
Founded in 2011
Listed on the NYSE in 2018 · MOGU
FIND YOUR NEXT POSSIBILITY
Made for the way you live.
And the things you create.
A pioneer in social commerce
The MOGU app launched on February 14, 2011
The world’s first shopping discovery community and live commerce platform
Serving over 400 million young women, with fashion and outfit styling at its core
15 years of experience in community and e-commerce retail
A one-stop shopping platform for women
Tens of thousands of creators who know shopping and style
Enjoy a trusted, effortless way to look your best
China’s first AI product photography tool.
Built for e-commerce product photos and videos.
is your shutter.
Click to see your shot.
Models
Create AI images and videos in one place, with the latest models.
Seedance 2.5
Seedance 2.5 is an upgraded AI video model designed for native 30-second single-segment generation, high-quality continuation, joined reference assets, and stronger creative control.
MiniMax H3
MiniMax H3 is designed for multimodal AI video generation, editing, and reference-driven creative workflows.
HappyHorse
HappyHorse AI Video Generator helps creators turn prompts, footage, audio, and AI images into high-quality, engaging videos faster.
Seedance 2.0
A Multi-Modal AI Video Creative Engine for Cinematic Storytelling
Kling 3.0
AI Director Video Model with 4K Cinematic Storytelling
GPT Image 2.5
Create High-Quality Images, Text-Rich Visuals, and Product Photography
Fire Red
Open Source AI Image Editing Model for High Fidelity Edits
Nano Banana
Conversational editing, precisely consistent.
z-image
Create High-Quality Images from Text Instantly
Hailuo
Create Cinematic AI Videos from Text or Images
Midjourney
Use Midjourney v7 to Create AI-Generated Images
Grok Video
Create Cinematic AI Videos with Native Audio & Scene Control
Grok-Imagine
Create High-Resolution Images from Text with Aurora AI
Veo 3
Create Cinematic Videos from Text or Images
Wan AI Video
Advanced AI Image & Video Generation Model
Qwen Image Edit
A Revolutionary Tool for Seamless Image Editing
Seedream 5.0
Try the Latest Smart Image Creation Model Online
Vidu Q3
Create Cinematic Short Videos with Turbo and Pro Modes
Sora 2
Next Generation AI Video Generator with Realistic Physics & Storytelling
Create wherever inspiration strikes.
Open the WeShop AI app to create images and videos on the go.
Build brand affinity. Inspire action.
Connect content, creators and shopping experiences to turn brand influence into sales.
Selected partner brands
Influential voices. Meaningful connections.
Connect with celebrities and creators. Build lasting partnerships. Find the right voice for your brand.
Exclusive talent
@蔡文静
@陈小纭
@淡淡Dancey
@森林北
@何赛飞
@杨子姗
Close collaborators
@戚薇7V
@艾米
@蒋依依
@高海宁
@邢菲
@刘些宁
Bring the brand to life.
Pop-up spaces, creator visits and live experiences turn online inspiration into real-world encounters.
From inspiration to action.
Connect creator content with live commerce to bring discovery and shopping closer together.
WeShop Canvas
SharkbayA home for your agents.
A multi-agent coding workbench
MemexYour life, connected.
An open-source AI journal
Little moments. A life taking shape.
A photo becomes a story. Your everyday notes become a collection of widgets.
A slower kind of morning
A cappuccino, a notebook, and a little time before the day begins.
REFLECTING ONYour morning coffee
↗Room for a small pause.
You made a little space for yourself this morning. What is one thing you would like to take slowly today?
Twenty minutes outside.
“Took the long way back. The trees are starting to turn.”
A little lighter.
“Finished the thing I kept putting off.”
An idea on the way home.
“This weekend, I want to cook something new and invite a friend over.”
09:24 · Slow morningYou found your own rhythm.
A quiet start, a walk, one small win and a plan to share. The ordinary things made this day yours.